2013-07-15

World Premiere: Gameplay Reveal Trailer for Mad Max™
STOCKHOLM, July 15 2013
Warner Bros. Interactive Entertainment and Avalanche Studios today unveiled the first gameplay trailer from the upcoming Mad Max™ game. The trailer, which is called ‘Soul of a Man’, shows Max exploring the Wasteland, engaging in vehicular combat and brutal on-ground combat. For a closer look at Mad Max™, check out the trailer below!

Mad Max Gameplay Reveal Trailer
2013-06-10

Announcing Post-Apocalyptic Open World Action Game Mad Max™
BURBANK, Calif. June 10 2013

Warner Bros. Interactive Entertainment today announced Mad Max™, a new open world, third-person action game where players become Mad Max, a lone warrior in a savage post-apocalyptic world where cars are the key to survival. The game will debut for PlayStation®4 computer entertainment system, PlayStation®3 computer entertainment system, Xbox One® the all-in-one games and entertainment system from Microsoft, the Xbox 360® games and entertainment system from Microsoft and Windows® PC.

Scheduled for release in 2014, Mad Max will deliver dynamic, open-world gameplay where gamers fight to stay alive in The Wasteland, using brutal on-ground and vehicular combat against vicious gangs of bandits. Players are challenged with treacherous missions as they scavenge the dangerous landscape for supplies to build the ultimate combat vehicle.

“Mad Max places gamers directly into the driver’s seat of their ultimate customized vehicle to battle it out in the action-packed, open world of The Wasteland,” said Samantha Ryan, Senior Vice President, Production & Development, Warner Bros. Interactive Entertainment.
“We are very pleased to work with Avalanche Studios to provide a next generation gaming experience with robust fighting paired with dynamic vehicular combat."

“Over a decade of creating open world experiences has led us to this point,” said Christofer Sundberg, Avalanche Studios Co-founder and Chief Creative Officer. “The Wasteland lends itself incredibly well to the high level of player freedom with which Avalanche Studios has become synonymous. This unforgiving environment inspired us to create a gritty and diverse experience where driving, fighting and scavenging are essential for survival.”

Mad Max is under development by Avalanche Studios. For more information, visit www.madmaxgame.com, Facebook.com/MadMaxGame and Twitter.com/MadMaxGame.

About Warner Bros. Interactive Entertainment

Warner Bros. Interactive Entertainment, a division of Warner Bros. Home Entertainment, Inc., is a premier worldwide publisher, developer, licensor and distributor of entertainment content for the interactive space across all current and future platforms, including console, handheld and PC-based gaming for both internal and third party game titles.

About Avalanche Studios

Avalanche Studios is the original creator of the award-winning Just Cause franchise (published by Square Enix). The studio was founded in Stockholm, Sweden in 2003 by Christofer Sundberg and Linus Blomberg, and established a US presence in New York City in 2011. Avalanche Studios develops games based on its proprietary technology, the Avalanche Engine, enabling huge open worlds filled with emergent gameplay. More information is available at Avalanche Studios website: www.avalanchestudios.se.

WB GAMES LOGO, WB SHIELD: ™ & © Warner Bros. Entertainment Inc. (s13)

"PlayStation" is a registered trademark of Sony Computer Entertainment Inc.

Contact:

Warner Bros. Interactive Entertainment
Megan Korns Russell, 818-977-0526
megan.korns@warnerbros.com

or

360 Public Relations
Zared Goldfarb, 617-585-5777
zgoldfarb@360pr.com

Official Mad Max™ Website
2013-03-15

Avalanche Studios Appoints Head of Research
STOCKHOLM, March 15, 2013 – Avalanche Studios (www.avalanchestudios.se), original creators and developers of the award-winning Just Cause franchise and the critically acclaimed Renegade Ops, has appointed Emil Persson, a long time member of the Avalanche Studios family, Head of Research. He will share his knowledge at GDC 2013, and is available for interviews, along with Co-Founder and Chief Creative Officer Christofer Sundberg.

Emil Persson has a background at ATI, where he assisted the top game developers in the world with identifying performance problems, applying optimizations, and utilizing the latest hardware features. Since joining Avalanche Studios in 2007, he has been pivotal in pushing the Avalanche Engine's technical leadership.

“Having been with Avalanche Studios for over five years, I know that we have great people and an excellent creative environment”, said Emil Persson. “We have always been on the cutting edge. But we haven't always been the best at communicating that, internally or externally. In this new role I will strive to extend our technological leadership by stepping up our research efforts, but also by facilitating better sharing of knowledge between our projects, and making our research known externally through publications and industry conferences. I'm excited to share our knowledge in low-level shader optimization at this year's GDC and extending our presence in the literature going forward. I am looking forward to many beneficial long term effects for Avalanche Studios.”

“I'm very excited to have Emil appointed as our Head of Research”, commented Linus Blomberg, Co-Founder and CTO of Avalanche Studios. “Emil is of a rare breed of game industry ‘celebrities’ who has the ability to influence a whole community and set new standards for graphics technology. In his new role with Avalanche Studios we reinforce our position on the cutting-edge of technology, and as industry leaders in terms of open-world games. Anyone interested in our work should try to catch Emil’s speech this year at GDC.”

For more information and interview requests, please contact Avalanche Studios Head of Communications, Thomas Wiborgh at thomas.wiborgh@avalanchestudios.se. Follow Avalanche Studios on Twitter at @AvalancheSweden and on Facebook at www.facebook.com/AvalancheStudiosSweden.

About Avalanche Studios
Avalanche Studios was founded in 2003 by Christofer Sundberg and Linus Blomberg and is the original creator of the award-winning Just Cause franchise (published by Eidos/Square Enix). The Avalanche Studios headquarters is located in Stockholm, Sweden, with a new studio founded in the heart of New York City in June of 2011, and becoming fully operational in November of the same year. The company develops games based on its proprietary technology, enabling unique open-worlds to be created based on original or licensed content. The studio is currently hard at work at several AAA games, all based on the latest iteration of the Avalanche Engine. More information is available at Avalanche Studios website: www.avalanchestudios.se.
2012-11-16

Avalanche Studios Celebrates One Year in New York
NEW YORK, November 15, 2012 – Avalanche Studios (www.avalanchestudios.se), original creators and developers of the award-winning Just Cause franchise and the critically acclaimed Renegade Ops, is celebrating the one year anniversary of its New York studio.

The 2011 announcement of a New York-based development studio raised eyebrows across the video game industry. Why not Canada? Or the West Coast? The reason given by co-founder and Executive Producer Christofer Sundberg was simple – Avalanche Studios had been looking to establish an American presence for some time, but wanted to avoid being swallowed up in the overcrowded hot spots. With New York, there were obvious logistical upsides, as well as the promise of the greatest city on Earth.

Over the past year, having studios on each side of the Atlantic has given Avalanche Studios a unique opportunity to recruit the best talent from all of Europe, as well as North America. It has also provided its staff with the equally unique option to move between studios. Many senior Avalanche staff have relocated from Stockholm to New York with additional staff moving between the studios in the near future.

“The one year anniversary marks an important milestone for our company”, said David Grijns, General Manager of Avalanche Studios’ New York office. “More than a year ago we announced our intentions to open a world class AAA game development studio in the heart of the city. Today, with a staff of 60 of the best artists, animators, designers, producers and engineers on the planet, we have established a studio of which we are very proud. We are deeply committed believers in the strength, creativity and diversity of New York City and we intend to grow the studio well into 2013. Project Mamba, our yet to be announced project for next-gen platforms, continues to surpass all expectations and is an incredible testament to the talent and experience of our team.”

“2012 has been a year of opportunities”, commented co-founder and Executive Producer Christofer Sundberg. “Avalanche Studios has always been a studio going against industry standards and norms. We delivered ground-breaking open world games when no one believed we could. In 2011, we went one step further and opened a AAA studio in New York City when everyone else was focused on Montreal and the West Coast. We will always go our own way, maintaining our integrity and continuing to deliver unrivaled open-world experiences.”

For more information or studio interview requests, please contact Avalanche Studios Head of Communications, Thomas Wiborgh at thomas.wiborgh@avalanchestudios.se.

Follow Avalanche Studios on Twitter at @AvalancheSweden and on Facebook at www.facebook.com/AvalancheStudiosSweden.

About Avalanche Studios
Avalanche Studios was founded in 2003 by Christofer Sundberg and Linus Blomberg and is the original creator of the award-winning Just Cause franchise (published by Eidos/Square Enix). The Avalanche Studios headquarters is located in Stockholm, Sweden, with a new studio founded in the heart of New York City in June of 2011, and becoming fully operational in November of the same year. The company develops games based on its proprietary technology, enabling unique open-worlds to be created based on original or licensed content. Avalanche Studios recently released its first XBLA/PSN/PC game, Renegade Ops (published by SEGA), which has received great critical acclaim. The studio is currently hard at work at several AAA games, all based on the latest iteration of the Avalanche Engine. More information is available at Avalanche Studios website: www.avalanchestudios.se.
2012-09-05

Avalanche Studios recruits Head of Communications
STOCKHOLM, September 5, 2012 – Avalanche Studios (www.avalanchestudios.se), original creators and developers of the award-winning Just Cause franchise and the critically acclaimed Renegade Ops, today announced the recruitment of veteran video game critic Thomas Wiborgh. Wiborgh joins the company as Head of Communications at a time when the studio grows beyond 200 people.

“I have been following Avalanche and its games for a long time, thoroughly enjoying their attitude, superior technology and constant striving for total player freedom. I’m really excited to work close to the production and to help make sure the studio is clearly visible to gamers, critics and future employees. Having helped form and run a publishing house has given me a wide and diverse set of experiences, not to mention contacts and insights that will no doubt prove very useful in this new role”, said Thomas Wiborgh.

“We are thrilled to have Thomas on board as Avalanche Studios continues to build the studio brand as the worlds' leading open-world game developer. Thomas will help us communicate not only updates from the studio but also to convey our strategy as an entertainment company across different platforms, business models and media. We are striving for innovation at every turn in our efforts to constantly push the creative bar for open-world games. Regardless of setting, we are offering our teams an unparalleled opportunity to unleash their full potential”, commented Avalanche Studios founder and Executive Producer Christofer Sundberg.

For more information or studio interview requests, please contact Thomas Wiborgh

Follow Avalanche Studios on Twitter at @AvalancheSweden and on Facebook at www.facebook.com/AvalancheStudiosSweden.


STOCKHOLM, July 15 2013 Warner Bros. Interactive Entertainment and Avalanche St...

BURBANK, Calif. June 10 2013 Warner Bros. Interactive Entertainment today ann...